What you'll get
  • 85+ Hours
  • 27 Courses
  • Course Completion Certificates

Synopsis

  • Comprehensive coverage of Search Engine Optimization (SEO), including keyword research, on-page optimization, link building, and SEO analytics strategies.
  • Hands-on training in Google Analytics and Google Ads to track performance, create campaigns, and optimize ROI.
  • Practical projects on A/B testing, conversion rate optimization (CRO), Twitter marketing, and email marketing campaigns.
  • Exploration of advanced digital marketing techniques such as local SEO, content marketing, CMS management, and professional content promotion strategies.
  • Real-world case studies to understand successful SEO and digital marketing campaigns and apply learnings effectively.

Content

Courses No. of Hours Certificates Details
Search Engine Optimization - Introductory Course4h 05mView Curriculum
SEARCH ENGINE OPTIMIZATION - Case Study #12h 48mView Curriculum
Search Engine Optimization - Case Study #22h 46mView Curriculum
SEO Secrets for Page Optimization5h 12mView Curriculum
SEO - Search Engine Optimization4h 11mView Curriculum
SEO2h 6mView Curriculum
SEO Analytics Strategies- Content Marketing Tools2h 13mView Curriculum
SEO and Search Engine - SEO to Rank #1 in Google11h 31mView Curriculum
Courses No. of Hours Certificates Details
Google Analytics4h 47mView Curriculum
Goggle Ads Training - Beginner2h 24mView Curriculum
Google Adwords- Google Adwords Course9h 19mView Curriculum
Google Adwords2h 16mView Curriculum
Google Adwords Advanced54mView Curriculum
Google Ads Training - Advanced1h 59mView Curriculum
Google Charts3h 2mView Curriculum
Conversion Rate Optimization (CRO) - Beginners1h 48mView Curriculum
Conversion Rate Optimization (CRO) - Advanced3h 25mView Curriculum
On Page Optimization - A/B Testing2h 25mView Curriculum
Google Analytics Tutorial1h 9mView Curriculum
Courses No. of Hours Certificates Details
Digital Marketing - Display Advertising3h 34mView Curriculum
Email Marketing - Build a Powerful Targeted Email Database3h View Curriculum
Twitter Marketing Course2h 9mView Curriculum
Courses No. of Hours Certificates Details
Local SEO1h 23mView Curriculum
Content Creation Marketing Strategies3h 29mView Curriculum
CMS and Content Marketing Training4h 7mView Curriculum
Online Content Marketing Course - Professionals Training1h 4mView Curriculum
Content Marketing Course1h 56mView Curriculum

Description

This course provides a comprehensive journey into SEO and digital marketing, giving learners practical skills and strategies to succeed in the competitive online landscape. Suitable for beginners and experienced marketers alike, it covers foundational concepts, advanced strategies, and hands-on applications across multiple digital marketing channels.

Section 1: Search Engine Optimization (SEO) Fundamentals

Learners start with core SEO principles, including keyword research, on-page optimization, and link building. Through case studies and projects, they gain practical experience optimizing websites, improving search rankings, and applying analytics to measure performance.

Section 2: Google Analytics and Google Ads

This section provides in-depth training on Google Analytics and Google Ads. Participants learn to track user behavior, analyze performance metrics, create targeted ad campaigns, optimize ads for ROI, and implement conversion rate optimization strategies, including A/B testing.

Section 3: Digital Marketing Strategies

Learners explore display advertising, email marketing, and social media marketing. Hands-on projects, such as Twitter marketing campaigns, teach participants how to create engaging content, grow audiences, and measure campaign effectiveness.

Section 4: Advanced Digital Marketing Techniques

Advanced modules cover local SEO, content marketing, and content management systems (CMS). Participants study case-based strategies, learn to develop professional content, and leverage CMS platforms to optimize and distribute digital content effectively.

By the end of the course, learners master SEO and digital marketing principles, apply them through projects and case studies, and gain the skills to confidently drive online visibility, engagement, and business growth.

Sample Certificate

Course Certification

Requirements

  • Basic knowledge of digital marketing concepts is helpful.
  • Familiarity with internet navigation and search engines.
  • Basic computer skills and comfort with analytics tools.
  • Good command of language for content creation and optimization.
  • Analytical thinking to interpret data and performance metrics.
  • Optional: Understanding of HTML, CSS, or website basics for on-page SEO.

Target Audience

  • Digital marketers seeking advanced SEO and analytics skills.
  • Entrepreneurs and business owners seeking to boost online visibility and traffic.
  • Marketing professionals transitioning to digital marketing roles.
  • Website owners and bloggers who want to optimize content and drive traffic.
  • Students and graduates pursuing careers in marketing or digital advertising.
  • Freelancers and consultants offering digital marketing services.
  • Individuals interested in building foundational or advanced digital marketing expertise